Start your own business with the flexibility to reach your goals on your schedule.
Become a LuLaRoe retailer and combine your passion for fashion with a purpose for building a business. The magic of LuLaRoe is that it both empowers women to dress to their fullest potential and provides retailers the opportunity to turn their passion into a career.
If you love getting creative with your wardrobe and mentoring others, you’re in the right place.
Who We Are
Clothing to Make Women Feel Beautiful and Confident
Versatile styles in the latest looks for real women in all shapes and sizes at an affordable price. Our goal is to make women feel beautiful and confident when they wear LuLaRoe. We take care of the product research, design, and manufacturing so you don’t have to. You can focus on selling fashionable clothing with a brand name!
You’re Not Alone - The LuLaRoe Community Has Your Back
Join a supportive community of thousands of retailers who build each other up, and who’ve created lifelong friendships. Your fellow retailers are an amazing group that acts as a support system and can help wherever you are at in your business. We have regular in-person and virtual events to help encourage building together. Our community focuses on peer-to-peer coaching so you are learning from fellow retailers who know what it’s like to be in your shoes.
You’re In Charge - Making Money with LuLaRoe
You decide how much and when you want to work. You decide what you want out of your business. You can earn in multiple ways
Sell product to your customers
Leadership compensation plan
Periodic incentive programs
“Right before I started with LuLaRoe I had just quit my job to be a stay-at-home momma. I was more than happy to do that but also felt I was missing out on contributing. LuLaRoe came along and I was able to contribute in different ways and never miss a thing, never a school pick up or drop off or sports activity.”
- Camryn Comstock, Retailer since 2016
"We don't just sell clothing, we sell an opportunity to share our confidence with the world… The culture of sharing, cheering, and embracing where we are and what we CAN do is a huge boost to my own confidence as a woman, wife, mom, Retailer, and any other positive label you want to add."
- Jennifer Parent, Retailer since 2015
“I have found not just community but family in the group of retailers that I’ve connected with and become friends with. No matter what we’re going through they’re there cheering me on, challenging me, and lifting me up not just in my business but in my daily life.”
- Allie Dufresne, Retailer since 2017
Support to Run Your Business
We provide tools to make your life easier so you can spend more time doing the things that matter to you, like spending time with your family. Here are benefits we offer to all retailers:
Free shipping on orders from us to you (ground)
Point of Sale system, e-commerce website, and sales reports
Platform for selling on Facebook Live
5% off wholesale orders when using retailer card
Sales Tax and Shipping & Handling Tax remission
Payment processing with instant funding
Marketing assets for product launches including product photos
Education for new retailers and ongoing peer-to-peer coaching
We want to set you up for success and give you the educational tools to start you off on the right foot. These resources are meant to help guide you as you build your business with us! They include the following:
Access to Fashion Fun, a platform developed specifically for retailers, with over 100 hours of recorded videos so you can learn on your time and at your pace
Weekly virtual education events
In-person events throughout the year
Major Quarterly events for retailers to join, learn, and socialize with fellow retailers
A direct sponsor and community of thousands of fellow retailers
Give Back Through Fundraisers
We want to enable you not only to support yourself but to give back to causes that hold a special place in your heart.
LuLaRoe will match your contribution for every individual piece sold during an approved Fundraiser. The purpose of the LuLaRoe Fundraiser Program is to help you raise money for your cause and strengthen your community! Our LuLaRoe HOME platform makes it easy to show you real-time updates towards your Fundraiser total.